Nordnet index funds Sweden & Denmark.

When Nordnet launched a set of new index funds, with a really low fee, our mission was to “create a buzz” about them. We were inspired by the world of cooking and created a foodie-finance world to make the communication more appetizing. To make this “outside the box” we had real fond-bottles made, filled with different tasting “fond”, and sent out to influencers at the same time as the marketing campaign went live. Now you can take the control of your savings as easily as you stir together a nice bouillabaisse!

Campaign period.

  • 2020.06.30 - 2020.07.31

Markets.

  • SE, DK.

Channels.

  • SoMe, blogg, email, affiliate banners, display banners, print, CMS.