Update of the Finnish Wrapper (Placeringsförsäkring)

Finland wanted an updated concept for their wrapper solution since it was outdated in both form and messaging. We created a new visual concept based on the “showroom” in combination with a more what’s-in-it-for-me based copy focusing on the financial benefits of the wrapper. 

The work included new imagery and new copy for different points of contact going forward.

Channel:

  • Own

Market:

  • Finland