Börspuls – leads campaign for Private Banking

To attract Private Banking prospects we offered a valuable piece of content in exchange for contact details. To inspire and create interest we created sophisticated clickbaits based on the longer content. This was produced in collaboration with Ara and Andreas in the Swedish team together with PB-experts. Eventually we had to take the campaign down since it generated too many leads for the customer service to handle.
The campaign ran on Meta, LinkedIn, and finance media.